Tesla rolls out its long-awaited electric sports car

Saturday, May 3rd, 2008

Tesla rolls out its long-awaited electric sports car:

After several years of development, the Roadster — with sleek lines like a Ferrari or Porsche and a sticker price of $109,000 — officially moves from the drawing boards to the market next week when Tesla’s first store opens. It’s near the University of California, Los Angeles, in the city’s toney Westwood neighborhood where Beverly Hills, Brentwood and Hollywood practically intersect.

“Because it’s Hollywood and glamorous, this is the flagship store,” Snyder said.

The next store is to open in a couple months near Tesla’s headquarters in the Silicon Valley city of San Carlos, where the car was developed with venture capital of more than $40 million from such investors as Google Inc. founders Larry Page and Sergey Brin. More stores are planned for Chicago, New York and other cities by early next year.

Although a fully loaded model can set a buyer back as much as $124,000, that’s still cheap compared with a high-end Ferrari. And its 6,831-cell lithium-ion battery pack gives off no emissions.

The car goes from 0 to 60 mph in just under four seconds and tops out at 125 mph. It goes 225 miles on one charge and can be fully recharged in 3.5 hours, which Tesla officials say should allow most people to drive it to work and back and recharge it at night like a cell phone.

Driving from Los Angeles to San Francisco, however, would require stopping in, say, Fresno and plugging its adapter cord into a motel room wall socket.

Why would you say, “with sleek lines like a Ferrari or Porsche,” when the car is built on a Lotus chassis?

Anyway, “It will be awhile before anyone can walk in and drive a Tesla home off a lot”:

“Delivery is running about 15 months,” Allen said, adding the company was surprised by the demand.

Tesla began taking orders last year for the 600 Roadsters it planned to produce in 2008 and had sold all of them by October, Allen said. The first ones began rolling off the production line six weeks ago, and Allen said all of the 2008 models should be delivered to their owners by March of next year. The first ones should begin going out the door later this month.

Meanwhile, orders are being taken for 2009 models, with plans calling for production of about 1,500 cars.

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