Cutting Air Freight Costs In Half

Friday, March 31st, 2017

Natilus [sic] hopes to cut air-freight costs in half with drones — thanks to a more efficient use of fuel and the lack of an expensive crew:

Natilus, which has raised $750,000 from venture capitalist Tim Draper and was incubated at the aviation-oriented Starburst Accelerator in Los Angeles, will power its drones with turboprop and turbofan engines and standard jet fuel, sending them on missions at an altitude of approximately 20,000 feet. That’s well below commercial planes, but high enough to be fuel-efficient. Matyushev says trips across oceans would cost about half of what current commercial air freight transport runs, traveling a bit slower than manned cargo aircraft.

Natilus vs. Cargo Ship and 747

“Air cargo is all about speed at high price,” he says. “Ocean freight is longer transit times at lower pricing. And with certain goods — be it perishables, or goods that are looking for that middle ground — that idea of middle price for middle transit times is that sweet spot.”

Psychedelic Reality TV

Thursday, March 30th, 2017

Michael Zapolin is a former dot-com entrepreneur and a New Age author who wants to save the world with psychedelics  — and make a reality TV show about it:

The team includes a shaman who was once the Vice President of JP Morgan Europe, a cameraman who moonlights as a Spanish voiceover artist for McDonald’s and celebrities like actress Michelle Rodriguez and spiritual guru Deepak Chopra.

The reality show we’re filming, tentatively titled Pyschenauts, is based on the group’s endeavors and already has big-time executive producers attached; namely, David Hurwitz, an executive producer of Fear Factor, and the Oscar- and Emmy-nominated producer Joe Berlinger, who just made Tony Robbins’s Netflix documentary I Am Not Your Guru. Each episode of Pyschenauts follows Zapolin’s team as it whisks away a troubled celebrity or person suffering medical trauma, administers them an intense psychedelic experience and documents their spiritual transformation on video.

[...]

Zapolin, who studies Jewish mystical cabala and co-authored a book with Deepak Chopra on the subject, became interested in master plants after reading the Hebrew Bible. “I was looking at the Book of Exodus around five years ago,” Zapolin recounts. “I was looking at the manna stuff. It says that manna was a small round thing that appears in the morning dew and if you put it in your tent, worms will come out of it and it will stink. I was like, ‘Well that’s what happens with mushrooms.’ And if you carry it over to the Jesus story, where he turned water into wine, according to the Cabalistic oral tradition, he put manna in the pots. And the people who drank it reported that Jesus’s wine was incredible, that they were connected to the angels. So I was like, I gotta call Deepak,” he says, starting to laugh. “He’s gonna tell me I’m nuts, but I had to get it off my chest. So I called him and said, ‘I think that this manna that’s described in the Bible may have been mushrooms.’ And he’s totally silent. He’s like, ‘The reason why this resonates with me is that in my Vedic tradition, there’s the plant soma, which was described as a mystery plant that would connect you to God. According to them it doesn’t exist anymore, but based on our scientific knowledge now, it’s obvious that it was mushrooms’.”

[...]

Although half of the team here in Mexico are natives of the country, the shaman, Fabian Pierkowski, is a white German national who likes to offer insight on Western-indigenous dichotomies. One of the most well-known shamans in the West, Pierkowski quit his job as Vice President of Asset Management for JP Morgan Europe in 2008 to pursue shamanism full-time. He holds around 250 ceremonies annually, reaching more than 5,000 people a year.

Pierkowski believes that what makes master plants exciting at this point in history is the possibilities for their application in the Western Hemisphere. “You have these upper class people who want to go to Peru, like Chelsea Handler,” he says in a somewhat condescending tone. “You have to understand: someone might be a seventh-generation shaman in Peru, but they don’t understand the context of a Westerner. With all due respect, they’re less fucked up than we are [in the West]. I say you need to work with someone who understands your context, which is where I come in. There are things you can do in traditional medicine, and there are things you can do in Western medicine, so you have to understand how they work together. They’re based on sacred medicines from thousands of years ago, but I’ve brought them to a standard that’s almost clinical.” As an example, Pierkowski boils his medicines for almost two weeks to remove impurities — far longer than ayahuasca is traditionally prepared, but it eliminates much of the uncomfortable throwing up the vine induces.

It is this new, 21st century fusion of Western standards-of-care traditional medicine, reality television and spiritual experiences that excite evangelists like Pierkowski and Zapolin. “In 20 years, this is going to be what yoga is now,” Zapolin says. It’s hard not to believe him; Zapolin made his fortune by predicting the future value of new technologies. It’s no coincidence that Zapolin’s peers, the risk-and-reward-seeking futurists in Silicon Valley, are some of the plants’ biggest enthusiasts.

Creating deep-learning systems is more like coaching than playing

Wednesday, March 29th, 2017

Larry Zitnick is a walking, talking, teaching symbol of how quickly deep-learning techniques have ascended:

At Microsoft, he spent a decade working to build systems that could see like humans. Then, in 2012, deep learning techniques eclipsed his ten years of research in a matter of months.

In essence, researchers like Zitnick were building machine vision one tiny piece at time, applying very particular techniques to very particular parts of the problem. But then academics like Geoff Hinton showed that a single piece—a deep neural network—could achieve far more. Rather than code a system by hand, Hinton and company built neural networks that could learn tasks largely on their own by analyzing vast amounts of data. “We saw this huge step change with deep learning,” Zitnick says. “Things started to work.”

For Zitnick, the personal turning point came one afternoon in the fall of 2013. He was sitting in a lecture hall at the University of California, Berkeley, listening to a PhD student named Ross Girshick describe a deep learning system that could learn to identify objects in photos. Feed it millions of cat photos, for instance, and it could learn to identify a cat—actually pinpoint it in the photo. As Girshick described the math behind his method, Zitnick could see where the grad student was headed. All he wanted to hear was how well the system performed. He kept whispering: “Just tell us the numbers.” Finally, Girshick gave the numbers. “It was super-clear that this was going to be the way of the future,” Zitnick says.

Within weeks, he hired Girshick at Microsoft Research, as he and the rest of the company’s computer vision team reorganized their work around deep learning. This required a sizable shift in thinking. As a top researcher once told me, creating these deep learning systems is more like being a coach than a player. Rather than building a piece of software on your own, one line of code at a time, you’re coaxing a result from a sea of information.

Above-median income and close to zero saving

Tuesday, March 28th, 2017

There is a significant portion of the population with above-median income and close to zero saving, Arnold Kling notes:

I think it is hard to tell a story that explains that in terms of rational behavior. Remember, we are talking about a lot of people, not just a few random exceptions.

A Tale of Two Bell Curves

Monday, March 27th, 2017

Bo and Ben Winegard tell a tale of two Bell Curves:

To paraphrase Mark Twain, an infamous book is one that people castigate but do not read. Perhaps no modern work better fits this description than The Bell Curve by political scientist Charles Murray and the late psychologist Richard J. Herrnstein. Published in 1994, the book is a sprawling (872 pages) but surprisingly entertaining analysis of the increasing importance of cognitive ability in the United States.

[...]

There are two versions of The Bell Curve. The first is a disgusting and bigoted fraud. The second is a judicious but provocative look at intelligence and its increasing importance in the United States. The first is a fiction. And the second is the real Bell Curve. Because many, if not most, of the pundits who assailed The Bell Curve have not bothered to read it, the fictitious Bell Curve has thrived and continues to inspire furious denunciations. We have suggested that almost all of the proposals of The Bell Curve are plausible. Of course, it is possible that some are incorrect. But we will only know which ones if people responsibly engage the real Bell Curve instead of castigating a caricature.

Masters of reality, not big thinkers

Sunday, March 26th, 2017

Joel Mokyr’s A Culture of Growth attempts to answer the big question: Why did science and technology (and, with them, colonial power) spread west to east in the modern age, instead of another way around?

He reminds us that the skirmishing of philosophers and their ideas, the preoccupation of popular historians, is in many ways a sideshow — that the revolution that gave Europe dominance was, above all, scientific, and that the scientific revolution was, above all, an artisanal revolution. Though the élite that gets sneered at, by Trumpites and neo-Marxists alike, is composed of philosophers and professors and journalists, the actual élite of modern societies is composed of engineers, mechanics, and artisans — masters of reality, not big thinkers.

Mokyr sees this as the purloined letter of history, the obvious point that people keep missing because it’s obvious. More genuinely revolutionary than either Voltaire or Rousseau, he suggests, are such overlooked Renaissance texts as Tommaso Campanella’s “The City of the Sun,” a sort of proto-Masonic hymn to people who know how to do things. It posits a Utopia whose inhabitants “considered the noblest man to be the one that has mastered the most skills… like those of the blacksmith and mason.” The real upheavals in minds, he argues, were always made in the margins. He notes that a disproportionate number of the men who made the scientific and industrial revolution in Britain didn’t go to Oxford or Cambridge but got artisanal training out on the sides. (He could have included on this list Michael Faraday, the man who grasped the nature of electromagnetic induction, and who worked some of his early life as a valet.) What answers the prince’s question was over in Dr. Johnson’s own apartment, since Johnson was himself an eccentric given to chemistry experiments — “stinks,” as snobbish Englishmen call them.

As in painting and drawing, manual dexterity counted for as much as deep thoughts — more, in truth, for everyone had the deep thoughts, and it took dexterity to make telescopes that really worked. Mokyr knows Asian history, and shows, in a truly humbling display of erudition, that in China the minds evolved but not the makers. The Chinese enlightenment happened, but it was strictly a thinker’s enlightenment, where Mandarins never talked much to the manufacturers. In this account, Voltaire and Rousseau are mere vapor, rising from a steam engine as it races forward. It was the perpetual conversation between technicians and thinkers that made the Enlightenment advance. ted talks are a licensed subject for satire, but in Mokyr’s view ted talks are, in effect, what separate modernity from antiquity and the West from the East. Guys who think big thoughts talking to guys who make cool machines — that’s where the leap happens.

Revolutions are produced by rising expectations

Saturday, March 25th, 2017

As Louis C.K. says, right now everything is amazing and nobody is happy:

Each citizen carries on her person a computer more powerful than any available to a billionaire two decades ago, and many are using their devices to express their unbridled rage at the society that put them in our pockets.

(That’s Adam Gopnik, discussing Pankaj Mishra’s Age of Anger.)

How to Gain New Skills

Friday, March 24th, 2017

In his How to Gain New Skills guide for students, Ulrich Boser (Learn Better) discusses an experiment that took place years ago at a Catholic all-girls school in New York City:

As part of the experiment, the girls were taught how to play darts for the first time, and the two psychologists conducting the study divided the young women into some groups. Let’s call members of the first group “Team Performance,” and they were told that they should learn the game of darts by trying to throw the darts as close to the center of the board as possible. In other words, the researchers informed the women that the best way to win was to rack up some points.

The psychologists also pulled together another group of young women. Let’s call them “Team Learning Method,” and they learned to play darts very differently. The researchers had these girls focus on the process of gaining expertise, and the women started by focusing on how exactly to throw the darts, mastering some basic processes like “keep your arm close to your body.” Then, after the women showed some proficiency, they were encouraged to aim at the bull’s eye, slowly shifting from some process goals to some outcome goals like hitting the target.

Finally, there was the control group. Their instructions? The researchers told them to learn to “do their best.” In other words, these young women could take any approach that they wanted to learning darts. Let’s think of this group as “Team Conventional Wisdom.”

To learn more about the experiment, I met up with Anastasia Kitsantas, who ran the study together with psychologist Barry Zimmerman. While the experiment took place some years ago, Kitsantas still has the darts stashed away in her office at George Mason University, and on a rainy afternoon, she pulled out the little yellow missiles from an office cabinet to show them to me, laying the darts out like an important relic from some forgotten South American tribe.

Kitsantas held onto the darts because of the study’s surprisingly large outcomes, and by the end of the experiment, the young women on Team Learning Method dramatically outperformed the others, with scores nearly twice as high as Team Conventional Wisdom. The women also enjoyed the experience much more. “Several of the students asked me to teach them more about darts after the experiment. They kept asking me for weeks,” Kitsantas told me.

The best basketball player in the world is not the tallest

Thursday, March 23rd, 2017

Even a strong predictor of outcome is seldom able to pick out the very top performer, Stephen Hsu notes — e.g., taller people are on average better at basketball, but the best player in the world is not the tallest:

This seems like a trivial point (as are most things, when explained clearly), however, it still eludes the vast majority. For example, in the Atlantic article I linked to in the earlier post Creative Minds, the neuroscientist professor who studies creative genius misunderstands the implications of the Terman study. She repeats the common claim that Terman’s study fails to support the importance of high cognitive ability to “genius”-level achievement: none of the Termites won a Nobel prize, whereas Shockley and Alvarez, who narrowly missed the (verbally loaded) Stanford-Binet cut for the study, each won for work in experimental physics. But luck, drive, creativity, and other factors, all at least somewhat independent of intelligence, influence success in science. Combine this with the fact that there are exponentially more people a bit below the Terman cut than above it, and Terman’s results do little more than confirm that cognitive ability is positively but not perfectly correlated with creative output.

Strong Predictor Graph

In the SMPY study probability of having published a literary work or earned a patent was increasing with ability even within the top 1%. The “IQ over 120 doesn’t matter” meme falls apart if one measures individual likelihood of success, as opposed to the total number of individuals at, e.g., IQ 120 vs IQ 145, who have achieved some milestone. The base population of the former is 100 times that of the latter!

America Had a Government Before the Constitution

Wednesday, March 22nd, 2017

America had a government before the Constitution, Tyler Cowen reminds us, as he discusses the original Articles of Confederation, the foundational document for American government from 1781 to 1789:

It is noteworthy just how weak the office of the president is in the Articles. There is a presiding council drawn from state congressional delegate-nominated members, and the president leads this council. But he is not allowed to serve any more than one year out of three. In some regards this resembles the current system of Switzerland, and it really does check executive power.

The legislature is set up to have only one house, with equal representation for all states and term limits on delegates (each state gets one vote but two to seven delegates). While I wouldn’t opt for such a system today, in an era plagued by gridlock, gerrymandering and out-of-touch professional politicians, I can’t say it sounds crazy.

More worrisome is that the Articles themselves can’t be changed without the unanimous approval of the states. Overall, it is striking how much today’s European Union resembles some features of this system. The Articles worked out in America because they were born into chaos and later able to evolve into a stronger federal government without requiring actual unanimity. It is hard to imagine contemporary Europe traversing the same route, since the continent has some quite settled national governments. They are now reasserting their powers and reversing governance at the pan-national level.

But I would say that the Articles, for all their formal flaws, are badly underrated. They are a brilliant construction for a power vacuum, given that the relevant parties in the 1780s couldn’t agree on very much, but nonetheless needed some path forward.

In other words, think of the Articles as an early business plan or charter for a startup. The point isn’t to get everyone’s roles and responsibilities right on first crack, but rather to make sure that the institution survives and that continued growth is possible.

By this metric, the Articles were an unprecedented success. Keep in mind that many European thinkers of the time thought that America was hopelessly disunited and that its system of government was due to collapse. The Articles proved them wrong by serving as a bridge from the Revolution to the later development of America as a fully fledged nation.

It is sometimes forgotten just how fruitful the Articles period was for laying the foundations for the further growth of the country. A system of relatively egalitarian and transferable property rights was codified for the settlement of external lands. Most importantly, the Northwest Ordinance of 1787 determined that future settlements could be incorporated into the country as states rather than subordinate territories or colonies. The independence and sovereignty of the initial founding states allowed them to support such policies, without fearing much dilution of their power or influence.

These decisions were part of a broader constitutional order for the United States, and that broader order was very much one of dynamic growth (Article XI welcomes Quebec to the United States, should it wish to join). It is a common criticism of the Articles that they didn’t allow for the effective funding of the federal government. But Article VIII lays out clearly that the states have a responsibility to send money to Congress, and it even specifies the relevant formula, namely proportionality to land value.

I remember being taught that the Articles denied Congress any powers of taxation; it could only request money from the states. That distinction seems subtle, when the states have unanimously agreed to Article VIII:

All charges of war, and all other expenses that shall be incurred for the common defense or general welfare, and allowed by the United States in Congress assembled, shall be defrayed out of a common treasury, which shall be supplied by the several States in proportion to the value of all land within each State, granted or surveyed for any person, as such land and the buildings and improvements thereon shall be estimated according to such mode as the United States in Congress assembled, shall from time to time direct and appoint.

The taxes for paying that proportion shall be laid and levied by the authority and direction of the legislatures of the several States within the time agreed upon by the United States in Congress assembled.

I didn’t realize the original plan was for the “federal” government to “tax” the states based on land value. I would suggest giving each state votes proportional to its tax contribution.

Addicts wake up “sick” and need to “make money”

Tuesday, March 21st, 2017

Addicts wake up “sick” and need to “make money”:

Some neighborhood bodegas — the addicts know which ones — will pay 50 cents on the dollar for anything stolen from CVS. That is why razor blades, printer cartridges, and other expensive portable items are now kept under lock and key where you shop. Addicts shoplift from Home Depot and drag things from the loading docks. They pull off scams. They will scavenge for thrown-out receipts in trash cans outside an appliance store, enter the store, find the receipted item, and try to return it for cash. On the edge of the White Mountains in Maine, word spread that the policy at Hannaford, the dominant supermarket chain, was not to dispute returns of under $25. For a while, there was a run on the big cans of extra virgin olive oil that sold for $24.99, which were brought to the cash registers every day by a succession of men and women who did not, at first sight, look like connoisseurs of Mediterranean cuisine. Women prostitute themselves on Internet sites. Others go into hospital emergency rooms, claiming a desperately painful toothache that can be fixed only with some opioid. (Because if pain is a “fifth vital sign,” it is the only one that requires a patient’s own testimony to measure.) This is generally repeated until the pain-sufferer grows familiar enough to the triage nurses to get “red-flagged.”

The culture of addiction treatment is marked by an extraordinary level of political correctness:

Several of the addiction professionals interviewed for this article sent lists of the proper terminology to use when writing about opioid addiction, and instructions on how to write about it in a caring way. These people are mostly generous, hard-working, and devoted. But their codes are neither scientific nor explanatory; they are political.

The director of a Midwestern state’s mental health programs emailed a chart called “‘Watch What You Call Me’: The Changing Language of Addiction and Mental Illness,” compiled by the Boston University doctor Richard Saltz. It is a document so Orwellian that one’s first reaction is to suspect it is a parody, or some kind of “fake news” dreamed up on a cynical website. We are not supposed to say “drug abuse”; use “substance use disorder” instead. To say that an addict’s urine sample is “clean” is to use “words that wound”; better to say he had a “negative drug test.” “Binge drinking” is out — “heavy alcohol use” is what you should say. Bizarrely, “attempted suicide” is deemed unacceptable; we need to call it an “unsuccessful suicide.” These terms are periphrastic and antiscientific. Imprecision is their goal. Some of them (like the concept of a “successful suicide”) are downright insane. This habit of euphemism and propaganda is not merely widespread. It is official. In January 2017, less than two weeks before the end of the last presidential administration, drug office head Michael Botticelli issued a memo called “Changing the Language of Addiction,” a similarly fussy list of officially approved euphemisms.

In 1972 we had over nineteen hundred domestic bombings

Monday, March 20th, 2017

“People have completely forgotten that in 1972 we had over nineteen hundred domestic bombings in the United States.” — Max Noel, FBI (ret.)

As Bryan Burrough’s Days of Rage explains, in 1968, many radicals absolutely believed that the United States was getting ready to collapse:

SDS leadership is disproportionately well-off Jewish kids at elite universities. The kind of people who create Facebook.

Well, in 1968 you can’t go to the Bay Area & create a killer app, so if you want to disrupt stuff you literally have to start a revolution. And that’s the equation: Paranoid fervor of chemtrail-sniffers + Silicon Valley’s faith in its ability to change the world = the Weather Underground.

When it shakes out, two of the big SDS movers and shakers are John “JJ” Jacobs and Bernadine Dorne. Their goal: to take over SDS entirely. Because, remember, organization is critical. SDS is a nationwide organization. And college campuses are receptive to radical messages.

How receptive? In fall of 1968, there were 41 bombings and arson cases on college campuses. We’re not talking letters under doors or vandalism, here. We’re talking about Molotov cocktails setting shit on fire. Here’s how radical SDS was: Burrough notes that Weatherman’s opponents for leadership in SDS elections were “Progressive Labor,” who were literal Maoists. To distinguish themselves, Weatherman called for white radicals to live like John Brown: ie, to kill the enemies of black liberty.

The election was nuts; Weatherman literally expelled their opponents from the party before the vote, so SDS split. But Weatherman occupied the national office, which meant they could evaluate SDS members as potential recruits.

The FBI was up SDS’s ass, and Weatherman’s. They harassed the core cadre. Beat them. Threatened them. This does not dissuade revolutionaries. Weatherman started doing crazy stuff with SDS: street brawls, public nudity, sexual orgies, ordering established couples to break up. If you think it sounds like a cult, you’re right. This is literally cult indoctrination stuff. They were remaking people, seeking the hardest of hardcore.

[...]

In the end, the Weather’s fugitives turned themselves in with little trouble. To give you an idea: Bill Ayers was scott-free. Cathy Wilkerson did a year. Bernardine Dohrn got three years probation and a $1500 fine. The radical lawyers, accessories to Weather’s bombings? Nada. Zip. Zero.

They did pretty well afterwards. Bernardine Dohrn was a clinical associate professor of law at Northwestern University for more than twenty years. Another Weatherman, Eleanor Stein, was arrested on the run in 1981; she got a law degree in 1986 and became an administrative law judge. Radical attorney Michael Kennedy, who did more than any to keep Weather alive, has been special advisor to President of the UN General Assembly. And, of course, Barack Obama, twice President of the United States, started his political career in Bill Ayers’s living room.

This is the difference between the hard Left & hard Right: you can be a violent leftist radical and go on to live a pretty kickass life. This is especially true if you’re a leftist of the credentialed class: Ph.D. or J.D.

The big three takeaways for me about Weatherman, when it comes to political violence in America as we might see it in 2016:

  1. Radicalism can come from anywhere. The Weathermen weren’t oppressed, or poor, or anything like that. They were hard leftists. That’s it.
  2. Sustained political violence is dependent on the willing cooperation of admirers and accomplices. The Left has these. The Right does not.
  3. Not a violent issue, but a political one: ethnic issues involving access to power can both empower and derail radical movements.

The story gets much, much crazier.

I’m reminded of The Baader Meinhof Complex and Carlos.

Please remember this perverse outcome

Sunday, March 19th, 2017

Charlie Munger was not impressed with academic psychology, but he was impressed with Robert Cialdini‘s Influence:

Cialdini had made himself into a super-tenured “Regents’ Professor” at a very young age by devising, describing, and explaining a vast group of clever experiments in which man manipulated man to his detriment, with all of this made possible by man’s intrinsic thinking flaws.

I immediately sent copies of Cialdini’s book to all my children — I also gave Cialdini a share of Berkshire stock [Class A] to thank him for what he had done for me and the public. Incidentally, the sale by Cialdini of hundreds of thousands of copies of a book about social psychology was a huge feat, considering that Cialdini didn’t claim that he was going to improve your sex life or make you any money.

Part of Cialdini’s large book-buying audience came because, like me, it wanted to learn how to become less often tricked by salesmen and circumstances. However, as an outcome not sought by Cialdini, who is a profoundly ethical man, a huge number of his books were bought by salesmen who wanted to learn how to become more effective in misleading customers. Please remember this perverse outcome when my discussion comes to incentive-caused biases a consequence of the superpower of incentives.

Cialdini’s Pre-Suasion came out recently.

Collecting psychology experiments as a boy collects butterflies

Saturday, March 18th, 2017

Charlie Munger was always interested in psychology, but he didn’t turn to psychology textbooks for a long, long time:

Motivated as I was, by midlife I should probably have turned to psychology textbooks, but I didn’t, displaying my share of the outcome predicted by the German folk saving: “We are too soon old and too late smart.” However, as I later found out, I may have been lucky to avoid for so long the academic psychology that was then laid out in most textbooks. These would not then have guided me well with respect to cults and were often written as if the authors were collecting psychology experiments as a boy collects butterflies — with a passion for more butterflies and more contact with fellow collectors and little craving for synthesis in what is already possessed. When I finally got to the psychology texts, I was reminded of the observation of Jacob Viner, the great economist; that many an academic is like the truffle hound, an animal so trained and bred for one narrow purpose that it is no good at anything else. I was also appalled by hundreds of pages of extremely not scientific musing about comparative weights of nature and nurture in human outcomes. And I found that introductory psychology texts, by and large, didn’t deal appropriately with a fundamental issue: Psychological tendencies tend to be both numerous and inseparably intertwined, now and forever, as they interplay in life. Yet the complex parsing out of effects from intertwined tendencies was usually avoided by the writers of the elementary texts. Possibly the authors did not wish, through complexity, to repel entry of new devotees to their discipline. And, possibly, the cause of their inadequacy was the one given by Samuel Johnson in response to a woman who inquired as to what accounted for his dictionary’s mis-definition of the word “pastern.” “Pure ignorance,” Johnson replied. And, finally, the text writers showed little interest in describing standard antidotes to standard, psychology-driven folly, and they thus avoided most discussion of exactly what most interested me.

Meaning, even a very small meaning, can matter a lot

Friday, March 17th, 2017

Dan Ariely’s studies can be darkly humorous:

In their first experiment, Ariely’s team asked college students to find sets of repeated letters on a sheet of paper. Some of the students’ work was reviewed by a “supervisor” as soon as it was turned in. Other students were told in advance that their work would be collected but not reviewed, and still others watched as their papers were shredded immediately upon completion.

Each of the students was paid 55 cents for completing the first sheet, and five cents less for each sheet thereafter, and allowed to stop working at any point. The research team found that people whose work was reviewed and acknowledged by the “supervisor” were willing to do more work for less pay than those whose work was ignored or shredded.

In a second experiment, participants assembled Bionicles, toy figurines made by Lego. The researchers made the Bionicle project somewhat meaningful for half of the students, whose completed toys were displayed on their desks for the duration of the experiment, while the students assembled as many Bionicles as they wished. “Even though this may not have been especially meaningful work, the students felt productive seeing all of those Bionicles lined up on the desk, and they kept on building them even when the pay was rather low,” Ariely said.

The rest of the participants, whose work was intended to be devoid of meaning, gave their completed Bionicles to supervisors in exchange for another box of parts to assemble. The supervisors immediately disassembled the completed figurines, and returned the box of parts to the students when they were ready for the next round. “These poor individuals were assembling the same two Bionicles over and over. Every time they finished one, it was simply torn apart and given back to them later.” The students in the meaningful and non-meaningful conditions were each paid according to a scale that began at $2.00 for the first Bionicle and decreased by 11 cents for each subsequent figurine assembled.

“Adding to the evidence from the first experiment, this experiment also showed that meaning, even a very small meaning, can matter a lot,” Ariely said. Students who were allowed to collect their assembled Bionicles built an average of 10.2 figurines, while those whose work was disassembled built an average of 7.2. Students whose work was not meaningful required a median level of pay 40 percent higher than students whose work was meaningful.

“These experiments clearly demonstrate what many of us have known intuitively for some time. Doing meaningful work is rewarding in itself, and we are willing to do more work for less pay when we feel our work has some sort of purpose, no matter how small,” Ariely said. “But it is also important to point out that when we asked people to estimate the effect of meaning on labor, they dramatically underestimated the effects. This means, that while we recognize the general effect of meaning on motivation, we are not sufficiently appreciating its magnitude and importance.”