How Persuaders See the World

Wednesday, August 17th, 2016

Scott Adams explains how Rational People, Word-Thinkers, and Persuaders see the world:

Rational People: Use data and reason to arrive at truth. (This group is mostly imaginary.)

Word-Thinkers: Use labels, word definitions, and analogies to create the illusion of rational thinking. This group is 99% of the world.

Persuaders: Use simplicity, repetition, emotion, habit, aspirations, visual communication, and other tools of persuasion to program other people and themselves. This group is about 1% of the population and effectively control the word-thinkers of the world.


  1. Alrenous says:

    Remember, if you want to become a rational thinker, give it up! Scott Adams told you they’re imaginary, and you don’t want to be imaginary, do you?

  2. Eli says:

    Look, knowing what you are talking about and having the information to back it up is hard work. Kick back; do fun stuff;-life is short; here, have some cake.

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