Years ago, while eating at In-N-Out Burger, I picked up my empty drink cup and noticed a reference to a fairly famous Bible verse — John 3:16.
In-N-Out is still a privately held company, and the Snyder family has been printing such references on their wrappers and cups for years.
Now it appears that the privately held Trijicon company has been doing the same thing — with the ACOG sights it sells the US Army and Marine Corps, for use in the counterinsurgencies in Iraq and Afghanistan — Muslim countries, in case you haven’t been paying attention.
If you look carefully — very carefully — you can see that the sight’s model number includes the characters ACOG4X32JN8:12, a not-immediately-obvious reference to John 8:12 — “Whoever follows me will never walk in darkness, but will have the light of life.” — the kind of thing a bored, Christian soldier might notice, but not the kind of thing anyone else would catch in passing.
Ah, but ABC News was there to make sure the people of Islamic world knew that American weapons had “secret Jesus Bible code” inscriptions. How responsible!
Trijicon has agreed to remove the references. I’d like them to change them to AU3:16.
(Hat tip to Todd.)