Management à la Google

Wednesday, April 26th, 2006

Management à la Google describes Google’s “novel management system,” which “seems to have been designed to guard against the risk factors that so often erode an organization’s evolutionary potential”:

Evolutionary risk factor #1: A narrow or orthodox business definition that limits the scope of innovation. Google’s response: An expansive sense of purpose.

Evolutionary risk factor #2: A hierarchical organization that over-weights the views of those who have a stake in perpetuating the status quo. Google’s response: An organization that is flat, transparent, and non-hierarchical.

Evolutionary risk factor #3: A tendency to overinvest in “what is” at the expense of “what could be.” Google’s response: A company-wide rule that allows developers to devote 20% of their time to any project they choose.

Evolutionary risk factor #4: Creeping mediocrity. Google’s response: Keep the bozos out and reward people who make a difference.

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