It’s the Platform, Stupid

Thursday, June 12th, 2008

Robert X. Cringely compares cars to IT hardware and software when he says, It’s the Platform, Stupid. Drivers won’t switch to a new “platform” unless they can switch over bit by bit, since only 10 percent of the total fleet is replaced each year with new cars. The only way he sees to change energy consumption quickly is to change the fuel used by existing gasoline-powered cars:

This happened to a certain extent in Brazil during the ’70s and ’80s by embracing ethanol. But ethanol has less energy per gallon so fuel consumption goes up and mileage goes down. Ethanol can’t be shipped in pipelines also used for oil. Cars have to be modified to run on it and even then there are issues about internal corrosion. Ethanol is far from perfect. What’s needed is a replacement for gasoline that looks and feels and tastes just like gas to your car but isn’t made from oil. Then the platform could remain completely unchanged yet my 1966 Thunderbird (and the world) could benefit starting with the very next tankful.

There is such a fuel, developed by a husband and wife team of scientists working in Indiana in cooperation with Purdue University. This new fuel, called SwiftFuel, is right now intended for airplanes, not cars, but the lessons are the same.

Piston-powered airplanes have a unique fuel problem. Their high-compression air-cooled engines require higher-octane fuel to avoid destructive engine knock. This higher octane is achieved through the use of tetraethyl lead as a fuel additive. Remember lead was outlawed from car gas in the U.S. more than 30 years ago to good effect: we all have significantly less of the toxic metal in our bodies than we used to. But lead is still used in aviation fuel, which accounts for an infinitesimal portion of total U.S. gasoline consumption. Lead is on its way out for aircraft use, too, with international treaties scheduling its demise in 2010.

If we aren’t going to retire all the little airplanes in America — force a total platform change — we’ll have to come up with a replacement for tetraethyl lead. The additive used most for this is ethanol added to gasoline to bump up the octane number. But ethanol does a number on seals and hoses typically used in aircraft to an extent that it is specifically prohibited by the Federal Aviation Administration from being used in certified aircraft. At the same time, U.S. energy policy is moving toward the mandated use of ethanol in ALL motor fuel, meaning there may be nothing available two years from now to fuel your Piper Cub.

Enter SwiftFuel, the Splenda of motor fuels because it is made from ethanol yet contains no ethanol. SwiftFuel is the invention of John and Mary Rusek from Swift Enterprises in Indiana. To your airplane SwiftFuel looks and tastes just like gasoline. It has an octane rating of 104 (higher than the 100 octane fuel it replaces) yet contains no lead or ethanol. SwiftFuel mixes with gasoline, can be stored in the same tanks as gasoline, and be shipped in the same pipelines as gasoline. It is made entirely from biomass, which means it has a net zero carbon footprint and does nothing to increase global warming. Its emission of other polluting byproducts of burning gasoline are significantly lower, too. SwiftFuel has more energy per gallon than gasoline so your airplane (or your car) will go 15-20 percent further on each gallon.

Oh, and based on an average $1.42 per gallon wholesale cost for the ethanol used as its feedstock, SwiftFuel costs $1.80 per gallon to produce, meaning that it ought to be able to sell for $3 per gallon or less no matter what happens in the Middle East.

Heck of a deal.

The ethanol used to make SwiftFuel can be any type, according to Mary Rusek, president of Swift Enterprises. The pilot plant they are building in Indiana will, interestingly, make ethanol from sorghum, not corn. The Ruseks claim that sorghum, which isn’t a typical U.S. crop, can produce six times the ethanol per acre of corn, turning on its head the argument that ethanol production consumes more energy than it produces. China, the third largest producer of ethanol after Brazil and the U.S., is switching entirely to sorghum for its ethanol production.

The FAA is already testing SwiftFuel with the goal of approving it for use without modification in all aircraft, leaving the platform unchanged while improving its impact on almost any scale. Hopefully by the 2010 cutoff for tetraethyl lead SwiftFuel will replace the 1.8 million gallons of 100LL aviation fuel used every day.

It sounds a bit too good to be true.

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