Sports Viewership Down

Wednesday, October 5th, 2016

The NFL has seen massive viewership growth over the past decade — and a massive viewership drop over the past few weeks:

“Sunday Night Football,” television’s highest-rated prime-time show for five years running, has seen a 10 percent viewership drop so far this season. Cable’s top sports property, “Monday Night Football,” is down 19 percent — the series’ slowest start in a decade. Through two games, “Thursday Night Football” viewership is down 15 percent.

It’s not just the NFL.

The Summer Olympics on NBC were down double digits in viewership from the London Games. ESPN’s “Sunday Night Baseball” posted its lowest viewership average in at least a decade. Six NASCAR races from Aug. 21 to Sept. 25 logged double-digit viewership drops in race-to-race comparisons. Four prime-time UFC telecasts on Fox registered a combined 10 percent viewership drop this year.

Plus, several big events posted record low viewership, including the U.S. Open’s men’s and women’s tennis finals and the NCAA men’s basketball championship game.

Comments

  1. Bomag says:

    I was hoping to see the NFL decline linked to the recent political activity of the players.

    I wonder what the substitution has been. Personally, I’ve started viewing YouTube exclusively and donating money to a couple channels.

  2. Kgaard says:

    Yeah … all of human consciousness is being sucked up into the internet. And it seems to be happening at an accelerating rate. The key now is to find ways to re-engage with actual reality. Sitting in front of a TV watching other people do things obviously isn’t getting that done.

  3. Julius Brown says:

    agree with Kgaard… The Internet is sucking up a lot of stuff including revenue.

  4. Bomag says:

    The key now is to find ways to re-engage with actual reality.

    Can actual reality out-compete virtual reality?

  5. Lucklucky says:

    With nature, yes. With people is difficult.

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