About ten years ago, I thought, I bet there’s a huge market for personal training for kids and teens. Then I did nothing about it.
A recent NPR story looks at the growing trend. From Personal Trainers Getting School Kids Into Shape:
Personal trainers have long worked with teenagers working to earn athletic scholarships or spots on elite teams, and even Hollywood movie stars trimming down for a role. But now the industry is coaching elementary school kids who are trying to get in shape.