In 1901, Frank Hornby introduced his Meccano toy set in England. In 1913, it came to America, where it was rebranded as the Erector Set. Now it’s getting its own feature film:
Helix Films, an independent film production company based in Santa Monica, today announced plans to develop an original 3-D feature based on the Erector Set, the iconic brand of children’s construction toys.The Erector film is one of a number of coming 3-D features based on playthings. Disney’s 3-D sequel, “Toy Story 3,” hits theaters in June, and Universal will release a 3-D movie starring “Twilight’s” Taylor Lautner in 2012, based on the Stretch Armstrong doll. Paramount Pictures is currently weighing whether or not to release the third installment of Michael Bay’s ”Transformers” franchise in a 3-D format.
This might be a good opportunity to go back to the Meccano name.