‘The Ultimate Fighter 3′ on Spike TV: A Knockout Premiere With 2.4 Million Viewers:
The Season 3 premiere of Spike TV’s The Ultimate Fighter(TM) on Thursday, April 6 (10:00 – 11:30 PM, ET/PT) drew record ratings for the network and out-delivered anything else in television in its timeslot in the hard-to-reach demographic of Men 18-34. The 90-minute premiere also out-delivered major competition on cable including the NBA on TNT (Pistons vs. Heat and Lakers vs. Nuggets) and USA Network’s coverage of The Masters.