The term “confidence man” appears to have been coined in 1849 during the trial of one William Thompson in New York:
A debonair thief, Thompson had a knack for ingratiating himself with complete strangers on the street and then asking, “Have you confidence in me to trust me with your watch until tomorrow?” Many did, which cost them their expensive timepieces. The much-publicized trial and the odd crime at its heart piqued the interest of Herman Melville, who reworked it eight years later for his under-appreciated high-concept final novel, The Confidence-Man. After boarding a Mississippi steamboat on April Fool’s Day, its Mephistophelean titular character adopts a succession of guises with evocative backstories and surnames (Goodman, Truman, Noble) with the aim of getting one over on fellow passengers. Spurred by self-interest and reflective of society at large, the dupes place unquestioning trust in tokens such as attire and profession, making them as complicit in the con as the perpetrator. In The Adman’s Dilemma, which used literary and cultural waypoints to chart the evolution of the common snake-oil salesman into the modern man of advertising, Paul Rutherford bleakly described Melville’s novel as “a study in deception and even a self-deception so complete that there was no possibility of redemption”.
You may also be interested in Ferdinand Waldo Demara.
Melville’s The Confidence Man is a great novel. Melville has a mixed reputation, but he understood Americans.