Comments on: The Popularity of Frozen

By: Toddy Cat

Toddy Cat — Mon, 01 Dec 2014 16:09:35 +0000

Yeah, I remember the whole “gender-neutral” toy thing in the mid-1970′s. A lot of stupid things peaked about 1975-76. The period from 1967-1976 was the high noon of nonsense in the U.S., although the period from 2006 until now is giving it a run for its money.

By: James A. Donald

James A. Donald — Mon, 01 Dec 2014 08:55:23 +0000

“Sweet has found that the popularity of gender-neutral toys reached a peak in the mid-1970s.”

I was around during the mid-1970s.

The extent to which violently unpopular gender-neutral toys were forced on children over their shrill protests reached a peak in the mid-1970s.

By: Candide III

Candide III — Sat, 29 Nov 2014 11:52:35 +0000

But their parents can buy more differentiated toys for them. From toy business’ point of view, the ideal toy would be one that is so irresistible to children that their parents will have to buy it, and so ‘specialized’ (is that the word?) that it gets boring literally the next day and is discarded or tucked away and forgotten. Unspecialized toys, like wood blocks or generic dolls, are, I think, very bad at providing steady cash flow.

By: Handle

Handle — Thu, 27 Nov 2014 23:22:20 +0000

‘Market doubling’? Product differentiation and market segregation doesn’t double the toy market at all; there are still the same number of children after all.