How Old Media Can Survive In a New World

Monday, May 23rd, 2005

An amusing metaphor from How Old Media Can Survive In a New World:

“People aren’t going to the Internet because it looks like a newspaper,” Mr. Ellin says. “It’s because they’re getting something exotic and fresh and new and unfiltered. It’s like eating French cheese. It hasn’t been pasteurized. And it’s good.”

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